"Copy from one, It's plagiarism: copy from two, it's research." Wilson Mizner
Quote to design a typographic poster around. Looking at the quote, the first thing that struck me was that it seemed to read in four logical sections due to the punctuation. This was an automatic thing which struck me so i thought it could be fun to play with how you place things in order to be read in order. Say I was to make a circle and divide it into quarters how would your eyes interpret the information best. It was an exercise in how your eyes follow an image and what colour/shape etc would have to do with how it read.
Fig 1. Sketchbook pages at inception of design.
Fig 2. First play around with the wording
and design on the computer.
At this stage I'm not the most confident typographer but even I can see that its glaringly obvious the type is way too big here. As its a poster I kinda thought that All the text should be huge, but it needs some more balance and clarity in order to be legible and effective. On the right hand scanned page I started to work on the idea that rather than having a cross bar separate the text, they could be contained in shapes instead. This would still be making up a kind of cross but without taking focus away from the type, being the most important thing.
I decided after trying variations that the 'North,South;East,West' was the best optical way to order then structure of the quote to ensure it would be read correctly without confusion. I tried the more obvious 'clockwork' and it didn't have the same dynamic punch that this seemed to. to further help people to avoid complication I had the start be made an eye catching block red, leading below to the next red section, then the eye optically goes left then right from there. I thought having the red text floating saying "it's plagiarism;' worked quite well in getting the message across that this was bad. Kinda like a stamp across it saying "it's fraud!"
Fig 3. More realized idea of how the poster should look.
After creating this most recent poster I got thinking about how good it would look as a screen printed poster. I really like error and mis registration in print. It good to have that large margin for error between the layers of colour. A little bit of overlapping in the center would look really good. Also as it was a poster project I thought it a bit of a shame to just print out a digital poster when I could try and do the medium a little justice. I really like the tactile nature of graphics done by hand rather than perfectly clean on the computer. Brings another dimension and quality. I think its really important not to loose that, especially now as so much graphic design never actually leaves the screen. I wanted to make an A1 screen print of this design to finish it properly as a poster. Which I did. But before I could get a very good print my design was cleaned from the screen, so this is where it was left..
